If you want to make a name for yourself in fashion illustration, you need a distinctive style. “Don’t spend too much time looking at what other people are doing, because I think that is discouraging and ultimately you want to be different, anyway,” says Morrison. “You want people to see you as the alternative; you want people to come to you because you bring something unique to their brand that they can’t find anywhere else.”

1. Create a good croquis. A croquis is the basic drawing of a model pose that you can trace over and over again while sketching your fashion ideas. You can find croquis to use online or in books, or you can create your own. I created my first croquis years ago by tracing a pose on a vintage pattern. Typically, croquis are exaggerated tall model forms. But what if you want to design for someone else, say a child or a plus sized woman? Make your own! Here’s how I do it…1. Print a photo that has a good pose and body form that you want to design for. I chose a couple photo with my husband because sometimes I enjoy designing “his and her” looks. 2. Using window light, trace the basic body shape on a new piece of paper. 3. Use your new croquis, by tracing over it with a fresh sheet of paper, to sketch your own new designs over and over again. Fun, right?!2. Don’t stress, just practice. Instead of stressing over getting the perfect sketches, just start where you are and practice. Before I shared any of my sketches (even with my friends) I was sketching for a whole year in secret notebooks. Each time a notebook was full I would rip out my favorite designs and start a new one, throwing the rest out. Nothing can replace quality practice time. It’s the only way to grow and develop. You’ll gain confidence as you go!
Gabrielle“Coco” Bonheur Chanel is probably the most reputable fashion designer of all time. She is a very exceptional, hard-working woman who has managed to found the famous Chanel brand. The key things she tries to convey in her designs are simplicity, practicality and elegance. Coco is one of the most influential figure of the 20th century. Her ideas are very modernistic and brave, and her models are still the benchmark in simplicity and elegance.
Sketch the clothes boldly. Since the purpose of a fashion drawing is to showcase your design ideas, use a bolder hand when you’re drawing the clothing. Sketch the clothes so that they appear to hang on the croquis in a realistic way. There should be creases around the elbows and at the waist, as well as near the shoulders, ankles and wrists. Think about how clothing hangs on a person and replicate that on your model.

When you hear ‘casual’, you probably think ‘frumpy’; and the casual fashion style could really be ANYTHING but frumpy! Women who indulge in the casual fashion style don’t grab the exotic and bold items off the shelves. They would much rather prefer a simple white tee and a pair of black pants with a coordinating and trendy purse. The entire look is very modern and uncluttered with an extra touch of subtle elegance.

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